Handmade and Humane
our products do not cry

Let's prioritize humane interactions throughout the production process. We can achieve this by implementing fair wages, ensuring safe working conditions, and building collaborative relationships with artisans. 'Handmade and Humane' is a step towards this goal, setting a positive example for the industry.

Our four principles are the guiding compass that shapes every decision we make.

C4h

Craftsmanship for Humans

We don't just craft for humans, we craft with them. We believe artisans are individuals, not machines, deserving connection and support. We partner, not dictate, to help them overcome daily hurdles and achieve their own successes. Our mission? To prioritize the well-being of people in everything we do. Forget hierarchies, presentations, and "us versus them." We're all collaborators here, brainstorming designs, sharing materials, and celebrating each other's triumphs, united on a level playing field.

He

Humanising Economics

"Humanizing economics" isn't just a trend, it's a core principle. It flips the script on traditional economics, which viewed people as rational, emotionless robots, by instead acknowledging the power of emotions on our economic choices. In other words, we're not just numbers on a spreadsheet. We're individuals with hopes, fears, values, and biases that influence everything from what we buy to how we manage finances. By embracing this human element, we gain a deeper understanding of what truly drives us, both as consumers and as participants in the economy as a whole. So, forget the cold, calculating models - humanizing economics puts the human back into the equation, revealing the complex and fascinating reality of our economic behavior.

Lt

Liminal Thinking

Our brains are amazing, but not perfect. Just like our senses sometimes misinterpret reality, our beliefs can unknowingly act as barriers to innovation. Liminal thinking tackles this head-on. It's the conscious effort to question and reshape our internal "maps," allowing us to explore uncharted territory and unlock opportunities beyond conventional limits. "Liminal" means "threshold" in Latin, and this approach indeed opens mental doorways, leading to mindful, positive change. This is why we champion liminal thinking - because growth for individuals translates to greater good for all.

Cc

Collaborative Creativity

Forget the narrow, two-lane road of creativity. We're on a multi-lane expressway of collaborative imagination! Think of it as a bustling intersection where diverse talents from all backgrounds and disciplines converge, each bringing their unique expertise to fuel a powerful creative engine. Collaborative Creativity (CC) isn't just a process or methodology; it's a mindset, a shared space where boundaries vanish and innovation explodes. This crossroads of creative energy is where we thrive, creating impactful work that transcends limitations.